SmartSignal

SmartSignal Privacy Policy

Last updated: Jan 9th, 2026

This Privacy Policy explains how SmartSignal, a product owned and operated by PIF Growth Advisory LLC ("SmartSignal," " PIF Growth Advisory," "we," "us," or "our") collects, uses, and shares information in connection with our website and services (the "Services").

1. Scope

This Privacy Policy covers information collected on our websites (for example, when you contact us), as well as information collected and/or processed as part of our providing the Services to our business customers, both on our own behalf and on behalf of our customers. When we process information on behalf of a customer, we do so as a service provider/processor and our processing is governed by our customer agreements.

2. Information We Collect and Process

A. Information from Customers and Prospective Customers

  • Business contact information (name, business email, phone number).
  • Company information (company name, size, industry).
  • Communications and support information.
  • Billing and transaction information.
  • Implementation information (authorized properties, settings).

B. Website Visitor Information Processed via Websites Using SmartSignal (Our Customers/Users)

  • IP address and device/browser identifiers.
  • Pages viewed and full URL/path visited, timestamps, referrer URLs, and marketing parameters (including UTM parameters).
  • Interaction data such as clicks, scrolls, and mouse movements.
  • Approximate location derived from IP (for example, country-level) used for geo-restriction and/or reporting.
  • Company association and firmographic data.
  • Business contact attributes of website visitors may be collected and/or enriched using third-party sources (for example, name, business email, job title, company, and other personal identifiers).

The Services may support session analytics and, if enabled/configured, session replay and form interaction analytics.

C. Customer-Provided Data

Customers may provide datasets for use with the Services (for example, CRM access). We process such data to provide the Services in accordance with our customer agreements.

D. US-Only Operation

The SmartSignal script is intended to operate only for visitors located in the United States. We implement geo-restriction measures intended to prevent the script from being served to or running for visitors outside the United States. Geolocation is not perfect and limited misclassification may occur. Where geo-restriction blocks access, the requesting device may still attempt to request the script and limited request metadata may be processed to enforce the restriction.

3. How We Use Information

  • Provide, operate, and improve the Services.
  • Generate analytics, reporting, and lead intelligence outputs for customers.
  • Enrich and validate business contact and company data for customers (including mixed automated and manual processes, and use of public sources where applicable).
  • Maintain security, detect/prevent fraud, and troubleshoot issues.
  • Comply with legal obligations and enforce agreements.
  • Communicate with customers and respond to inquiries.

4. How We May Share Information

  • With customers (to deliver outputs as part of the Services).
  • With service providers and vendors who help us operate the Services (for example, hosting and infrastructure providers, support tools, and data sources).
  • With professional advisors (legal, accounting).
  • With government authorities when required by law.
  • In connection with a corporate transaction (merger, acquisition, financing, or sale of assets).

5. Cookies and Similar Technologies

We may use cookies and similar technologies on our own websites to operate, measure performance, and improve user experience. Customers that deploy SmartSignal on their websites/apps are responsible for configuring their own disclosures and consent mechanisms as required by applicable law.

6. Data Retention

We retain information for as long as necessary to provide the Services and as described in our customer agreements. For customer website/app data processed under contract, we generally retain such data during the term of the applicable agreement and delete it upon termination, except as required by law. We may also delete data upon customer request where feasible.

7. Security

We maintain administrative, technical, and physical safeguards designed to protect information. Access to customer dashboards is password-protected. We may rotate or revoke access credentials where needed.

8. Your Choices and Rights

Depending on your location and applicable law, you may have rights to access, correct, delete, or object to certain processing of your information. If your request relates to data processed on behalf of a SmartSignal customer (for example, data collected from a customer's website visit), we may direct you to that customer to handle the request. Otherwise, contact us at: legal@pif.co

State consumer privacy laws may provide their residents with additional rights regarding Our use of their Personal Information.

California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Montana, Oregon, Tennessee, Texas, Utah, and Virginia provide (now or in the future) their state residents with rights to:

  • Confirm whether we process their personal information.
  • Access and delete certain personal information.
  • Correct inaccuracies in their personal information, taking into account the information's nature processing purpose (excluding Iowa and Utah).
  • Data portability.
  • Opt-out of personal data processing for:some text targeted advertising (excluding Iowa); sales; or profiling in furtherance of decisions that produce legal or similarly significant effects (excluding Iowa and Utah). Either limit (opt-out of) or require consent to process sensitive personal data. The exact scope of these rights may vary by state. To exercise any of these rights, or to appeal a decision regarding a consumer rights request, please contact legal@pif.co.

Nevada provides its residents with a limited right to opt-out of certain personal information sales. Residents who wish to exercise this sale opt-out rights may submit a request to this designated email address: legal@pif.co.

9. International Transfers

We may process and store information in the United States and other countries where we or our service providers operate. Where required by law, we use appropriate safeguards for international transfers.

10. Children's Privacy

Our Website is not intended for children under 13 years of age. No one under age 13 may provide any information to or on the Website. We do not knowingly collect Personal Information, as defined below, from children under 13. If you are under 13, do not use or provide any information on this Website or through any of its features, or provide any information about yourself to Us, including your name, address, telephone number, email address, or any screen name or user name you may use. If We learn We have collected or received Personal Information from a child under 13 without verification of parental consent, We will delete such information. If you believe We might have any information from or about a child under 13, please contact us at legal@pif.co.

Residents of certain states under 13, 16, or 18 years of age may have additional rights regarding the collection and sale of their Personal Information. Please see Your State Privacy Rights for more information.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will post changes and update the 'Last updated' date above.

12. Contact Us

For any questions or concerns, please contact us at legal@pif.co